YouTube Announces It Will “Certify” Medical Information In Cahoots With The World Health Organisation
By Steve Watson
YouTube has announced that it intends to allow medical professionals to become “certified” as “reliable” and “authoritative sources” in a fresh attempt to restrict so-called “medical misinformation” (anything that doesn’t match the accepted narrative).
In a blog post, global head of YouTube Health Dr. Garth Graham wrote that “YouTube Health has been working on additional ways to help doctors, nurses, mental health professionals and healthcare information providers to bring high quality health information into the spaces that people visit throughout their day – like their favorite video-sharing app.”
YouTube will let doctors and nurses apply to be labeled as reliable https://t.co/BbgjMdjGEN pic.twitter.com/J499YPcPkL
— The Verge (@verge) October 27, 2022
The post outlines that anyone applying for the certification must submit their medical license, and follow “best practices” criteria for health information sharing set by the Council of Medical Specialty Societies (CMSS), the National Academy of Medicine (NAM) and the World Health Organization (WHO).
The post acknowledges that those bodies were directly involved in the scheme and “developed these principles outlining key aspects of info sharing.”
The post states that applicants for certification must also have an account in good standing with YouTube and adhere to other criteria.
“In the coming months, eligible channels that have applied through this process will be given a health source information panel that identifies them as a licensed healthcare professional and their videos will appear in relevant search results in health content shelves,” the post states.
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